Your ChatGPT forgets everything. Now what?
What makes an AI tool valuable is its memory: it remembers what you are working on, and what you dropped for the urgent client.
You can own that memory and give it to your AI employees, so they work for you with full reasoning and a real understanding of your strategy.
Already open on your team's screens. Not yet doing real work for the business. I don't replace them. I teach your team to build with them, and together we make the tools they need: a knowledge base, your own MCP servers, the workflows.
This is the technical thing we solve: a knowledge base your AI can actually think with, your own MCP servers that connect it to the tools you already use, and AI agents that use both to do real work. All exchanging information, working together to empower your business, built live with you, owned by you.
Everything your business knows, structured as a digital brain your AI can query and reason over, not a pile of documents it skims once and forgets.
The open standard that plugs your AI into your tools, Airtable, a CRM, a database, so it can read, write and act. Your server, your rules, not a generic connector.
Agents that use your knowledge base and your MCP tools together to do real work, and hand off to each other, in your voice and on your terms.
What it looks like once your team has built its own tools and knows how to build with AI. Where a real build already exists, it's linked.
In your voice, with the last call, the open questions and what you promised already in it.
Who's on the call, what was agreed, what changed since, and the source behind every line.↳ built: a political knowledge graph that answers with sources
From your past scopes, your pricing logic and the client's own words. You edit, you don't start from blank.
A senior colleague's method, on tap, for whoever is doing the work right now.↳ built: Sentinel, a sales expert's method as a churn radar · an advisor brain
Collect, check, file, report. Deterministic where it has to be, with no human in the loop.↳ built: Spotify reporting on autopilot · a legal disclaimer auditor
"If it wasn't for you, my idea would still be an idea. The brain graph was the way, but the outcome was that you made AI work for me."
These are the real questions I get from business owners before we start. Here are the honest answers.
"What would a digital brain or an AI agent actually do for my business?"
It turns your AI into a real coworker. Your digital brain holds what your business knows, so the AI answers and acts without you prompting it every time: prepping you for meetings, drafting replies in your voice, pulling the full context on a client in seconds.
"My information is scattered across a dozen tools. Do I have to move it all into one place?"
No. You keep every tool exactly as it is. We process the same context into your digital brain without moving or migrating anything, so your knowledge lives where it already does, and in your brain too.
"I'm not technical, and these terms scare me. Is this even for me?"
If you already use ChatGPT or Claude at work, you're technical enough. What matters is what you want your AI to do for your business. I explain every step in plain language while you build it yourself.
"Will I end up depending on you forever?"
The opposite. I could build it for you, but then you'd depend on me, and whatever changes in my business would affect yours. So I build it with you. You leave owning the system and knowing how to run, fix and grow it yourself.
"How do I know we'll build the right thing?"
We name the business impact before we touch the keyboard. We prioritize by what actually moves your business, and build something valuable in the very first week.
Same question, two answers. The only difference is whether your AI can reach what your business actually knows. When it can, it stops guessing and gets genuinely useful.
› draft my follow-up to this client
"Hi [Name], just checking in! I wanted to circle back and see if you had any questions for me…"
"Hi Marco, thanks for Tuesday's call. You raised three things, the Q3 budget timing, the migration risk, and getting your team on board. Given your October renewal, I'd start with the two-week pilot. Want me to send the scope?"
↳ why: pulls your last call, their goal, your offer and the three objections they raised, and writes it in your voice.
› what exactly did we agree with this client, and why?
"I don't have access to your past conversations, but here are some general tips for tracking client agreements…"
"On 12 March you agreed a three-month pilot at the reduced rate, because they couldn't commit to annual before their funding round closed. You promised onboarding by week two and a review at day 30."
↳ why: surfaces the decision from a call months ago, the reasoning behind it and what you promised, in seconds, with no digging through 40 email threads.
› what concern keeps coming up across my last 150 conversations?
"I can't see your conversations. Common client concerns usually include pricing, timing and trust…"
"Across your last 150 conversations, the top concern is ending up dependent on a consultant, raised in 38%, ahead of price (22%) and finding the time (15%)."
↳ why: reads across all 150, finds the pattern, and tells you the top concern and how often it came up, so you can adjust your offer and your message.
"How much time does all this take?"
You already use ChatGPT or Claude at work. You'll sit at the keyboard while we build. You want to own what we make and keep building after I'm gone.
"Can you build it, keep it updated, and be my support line?"
I can. But then you depend on me, and what changes in my business changes yours. I'd rather you own it. If hands-off is what you need, I'll tell you on the call and point you somewhere better.
A clever graph that isn't wired into your inbox, content or client work is just a screensaver. We start from the outcome and work back.
Screen on, your hands on the keys, every decision explained as we go. I'm training you to build it, not building it for you, so you leave with a skill, not a black box you can't open.
Claude Code, Codex, Antigravity, Make, n8n, whatever fits the job. When something better shows up, and it always does, you'll know exactly how to swap it.
Too slammed for a full sprint? We compress it into one focused day, or a weekend. The biggest win lands right at the start.
Complex AI, in plain language, because I've actually built it. We learn together, and you stop being intimidated and start shipping.
The Mastermind gets you started for free. A Sprint is the live build: your knowledge base, your own MCP servers, and the AI agents that use them, wired into your day-to-day operations, with you at the keyboard. You start changing how you work from the first session, not after a handover. No prices here; every path starts with a call.
For the solo operator who wants their own AI co-worker, built, understood and owned.
For a team that wants a shared brain, tools and agents connected across its people and operations.
Brain Graph is the free tool to test the whole approach yourself. Feed it what your business knows and watch your AI stop guessing and start answering with your context.
I'm not loyal to any one tool. I pick what fits the job, build with it live, and teach you enough to swap it when something better lands. Here's what I reach for most.
Seven years deep in automations and operations, the unglamorous wiring that makes a business actually run. These days I help business owners build with AI without handing it off to someone else.
I learn the new stuff fast and pass it straight to you, no theory, no gatekeeping. I host meetups for the same reason I run the Mastermind: we learn together to move faster.
Let's build yours.
read what Boy wrote after Sentinel ↑ · more reviews coming from recent builds · see the projects →
Every build starts with a short call to find the outcome worth building. Then we build it live, you drive, and you leave owning the system and the skill. Not ready yet? The monthly Mastermind is free.